Investing is becoming more popular. But why do many people still prefer to keep their money in cash or bank deposits? It goes without sayibng that the first approach does not even protect capital from inflation, and the second does not help it grow. This attitude towards investments is largely due to fears, many of which are unfounded, that prevent people from assessing their own strengths and opportunities.
From this article you will learn:
- Fear of stepping out of one’s comfort zone and changing established lifestyles hinders many potential investors, despite the potential benefits of investing.
- The fear of failure and its impact on reputation often outweighs the fear of actual financial losses, discouraging individuals from engaging in investment activities.
- Overcoming these fears requires individuals to reassess their priorities, seek support from knowledgeable sources, and recognize that setbacks are a natural part of the investment journey.
Main Fears of Investors
The primary fear of a potential investor is the possibility of losing all their capital in unsuccessful investments. This fear includes several factors that create uncertainty in their abilities and the success of their investments.
Is High Returns A Deception?
Projects promising exorbitant profits are generally fraudulent, created simply to take money from their rightful owners. High-profile exposés only fuel potential investors’ fears that profitable investments are just a myth invented by scammers.
There is a positive side to this attitude—fear keeps investors from investing in dubious projects and companies. However, it also prevents investors from realizing all the advantages of owning even a small capital, increasing it, and genuinely earning money. To overcome this fear, it is important to understand the following:
- A few examples of fraudulent schemes do not mean that all companies in a particular field are fraudulent. For instance, there are examples of significant earnings on the Forex market by those who work through unlicensed Forex dealers. Conversely, there are cases where seemingly reputable brokerage companies turn out to be fraudulent. Therefore, there is no point in abandoning investing altogether; one just needs to learn to distinguish between fraudulent and reliable projects.
- High returns are not a myth, and it is quite possible to make substantial money from investments. One must remember that returns and risks are inseparably linked. Therefore, by reducing the level of risk, the profit will also be smaller, but it is still better than not receiving any profit at all or losing money to inflation.
Lack of Knowledge and Experience
To become a successful investor, both knowledge and some experience are essential. However, acquiring them is the investor’s own task. It is quite possible to gain the necessary knowledge independently, as there are more than enough educational courses and specialized literature available online. Experience in trading on financial markets cannot be gained without actual trading.
Those who are seriously determined to engage in self-education should remember that the online space is full of courses from “investment gurus” who are unlikely to teach anything useful. It is better to choose professional programs, even if they are more expensive.
Inevitable Losses
The behavior of financial markets is unpredictable, so from time to time, even the most well-thought-out investment decisions can result in losses. The fear of incurring losses is one of the biggest fears of investors, which can significantly hinder achieving the desired results. In reality, a market participant needs to learn to accept such temporary losses as a given and ensure they do not affect the achievement of the final goal by:
- Undergoing profiling to accurately determine an acceptable level of losses.
- Choosing an investment strategy that guarantees losses will not exceed acceptable limits.
- Fully mastering the rules of risk and capital management.
- Strictly adhering to a trading algorithm that ensures the precise implementation of the specified risk and money management rules.
- Maximizing the use of techniques that reduce risk and losses, such as diversification, hedging, etc.
It is also important to remember that working in financial markets is not gambling. One should not try to recover losses immediately; it is necessary to wait for the conditions defined by the trading system for the next market entry.
Lack of Capital
Among potential retail investors, there is a common belief that working in financial markets requires a significant amount of capital. In reality, this is far from true—today, you can start investing with virtually any amount. Of course, as the size of the capital grows, the investor’s opportunities expand significantly. The issue of insufficient funds can be resolved over time through relatively simple methods:
- Effective personal finance management. All that is required is to carefully monitor your income and expenses, avoiding unnecessary spending whenever possible.
- Regularly adding funds to the investment program. This can significantly accelerate the achievement of the desired results.
- Properly using the income earned from investments. The best option until the goal specified in your personal investment plan is achieved is reinvestment.
Reluctance to Change One’s Lifestyle
Another significant fear is the fear of stepping out of one’s comfort zone. Many people who could potentially become successful investors are unwilling to change their established lifestyle, take on responsibilities, constantly learn, and gain experience. Overcoming this plain laziness isn’t that difficult. It is enough to answer a few questions for yourself:
- Is the investor satisfied with the current situation? If the answer is positive, there is no point in changing anything, as achieving success will be impossible anyway. But if not everything in life is satisfying, why not start changing it with the first steps in investing?
- Is there a need to earn more? For what purpose? What can be sacrificed for this? Perhaps a certain comfortable balance has been established in life that one does not want to change. However, some new things might be more interesting. For example, consider this question: “What is better, working in the usual rhythm for a week and relaxing for 2 days on the couch, or putting in maximum effort for three days and spending the remaining 4 days on the seashore?”
- Will the current situation always remain stable? What will happen, for instance, in the event of losing a job or becoming unable to work? To avoid being puzzled by such questions, one should indeed turn to investments, gain new opportunities, and accumulate capital that will provide a safety net even in serious crises.
Fear of Failure Affecting Reputation
For many, the barrier to investing is not the fear of real losses but the fear of others’ opinions, which may form in case of failures. This fear is irrational and does not warrant giving up on improving one’s financial situation:
- The most important opinions should be those of close family and friends, who will always support you in difficult times, even when investments don’t go smoothly and losses occur.
- Among outsiders’ opinions, the judgments of those who have achieved something are far more important. Professional investors will never mock the failures of beginners, as they remember their own journey and the mistakes they made.
- There are numerous examples of investors who lost almost everything and then made a lot of money again (such as former U.S. President Donald Trump). People who managed to do this are not met with ridicule but with genuine respect. So why not join their ranks?
Overall, all the fears that prevent a potential investor from even trying are common to anyone starting something new. One shouldn’t dwell on them; overcoming these fears and significantly improving one’s quality of life over time is quite achievable.